Ferti-Lome New Lawn Starter Fertilizer 9-13-7 helps get your new lawn off to a great start by helping your grass to grow healthy root systems more rapidly which lets your lawn grow in quicker and greener. Apply Ferti-Lome New Lawn Starter Fertilizer 9-13-7 with your grass seed as you seed your lawn or immediately afterwards. Use Ferti-Lome New Lawn Starter Fertilizer 9-13-7 with new sod as well to make sure it takes hold and establishes itself.